Hot on the heels of their multi-award-winner – Elixir Ultime – Keratase has wowed us again with the addition of three new hair beauty oils to the ‘Les Grand Crus’ collection.
The new luxury hair serums are based on the best-selling Elixir Ultime (there’s one flying off the shelf every two minutes!), which consists of the ideal combination of four strand-strengthening oils that sink in magically to leave our crowns gloriously soft, shiny and sexily silky, not sticky and weighed down.
Each elixir is further fortified with different precious botanical extracts and vary in texture to tailor to specific hair needs. But what really sets the Grand Crus or creme de la creme of hair oils apart is their innovative scent-driven approach to hair care. Going one step beyond giving you a beautiful mane, each variant is concocted with an alluring fragrance reminiscent of luxurious French perfumes to match your mood and image. After all, if you feel fabulous, you’ll definitely look gorgeous!
ROSE MILLENAIRE: Originating from Provence, the highly prized hundred-petal rose has exceptional restorative and regenerative powers and an ultra-light consistency to repair fine, sensitized strands. Its delicate flora scent inspired by Lancome Aromatonic speaks of a feminine urban sophisticate.
MORINGA IMMORTEL: This miraculous “Tree of Life” from the harsh deserts of Arizona is famed for its resilience and revives damaged, weakened hair with concentrated vitamins A and C, and minerals. At the same time, this light-weight elixir invigorates the senses with its sporty citrusy top notes, before mellowing down to a woody oriental bouquet which reminds us of Flower by Kenzo.
IMPERIAL TEA: The rare Imperial white tea extract treats, enhances and protects colour-treated locks with powerful antioxidants, helping your mane remain radiant and glossy. Rich in texture, the formula delivers flavanoid goodness and vital nourishment to bring out the true vibrancy of your hair colour, without leaving any oily residues. Its vivaciously sexy and elegant flora scent of Chanel Coco Mademoiselle further elevates us to va-va-voom.
All Elixir Grand Crus’ can be used in exactly the same way as the highly versatile original – from a pre-shampoo prep, as a leave-in treatment, or a styling product to tame flyaways and frizz. Personally, I prefer to nourish and protect my strands before blow-dry, and top up a tiny bit more at the ends after for an amazing-smelling, head-turner.
Experience these exquisite beauty oils to indulge all your senses at the Keratase roadshow held in conjunction with Salon 360 from 27th Sept to 11th Oct 2012. And get a complimentary scalp & hair diagnosis and Keratase sample kit.
Salon 360: The Shoppes at Marina Bay Sands, Canal level, B2-40.
The Keratase Elixir Ultime Les Grand Crus Collection will be available from October 2012, exclusively at Keratase consultant salons.
– By Emily Wong